{"id":1075,"date":"2025-05-08T00:00:00","date_gmt":"2025-05-07T22:00:00","guid":{"rendered":"https:\/\/ad1lu9pexv.wpdns.site\/our-work\/delivering-scale-performance\/"},"modified":"2025-11-17T17:27:13","modified_gmt":"2025-11-17T15:27:13","slug":"delivering-scale-performance","status":"publish","type":"case-studies","link":"https:\/\/incubeta.com\/gb\/our-work\/delivering-scale-performance\/","title":{"rendered":"Delivering Scale &#038; Performance"},"content":{"rendered":"<h2>Challenge Overcome<\/h2>\n<p>Saudia Airlines were able to expand into markets such as North America and Europe &#8211; building presence and driving demand which resulted in additional revenue for the airline.<\/p>\n<h2>Approach Taken<\/h2>\n<p>Saudia Airlines launched a expansion strategy, maximizing efficiency with existing flights, and brand building and performance marketing activity. This data-driven approach combined efficient expansion with sophisticated marketing technology to effectively reach and convert high-value customers.<\/p>\n<h2>Value Delivered<\/h2>\n<p>By recognizing areas of untapped potential, and expanding into regions where brand recognition was limited, Saudi Airlines saw a 156% increase in revenue across 29 new markets in 8 months &#8211; driving a 80.42% increase in purchases.<\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>By recognizing areas of untapped potential, and expanding into regions where brand recognition was limited, Saudi Airlines saw a 156% increase in revenue across 29 new markets in 8 months &#8211; driving a 80.42% increase in purchases.<\/p>\n","protected":false},"featured_media":5506,"template":"","meta":[],"approach":[21],"solution":[],"industry":[32],"market":[33],"class_list":["post-1075","case-studies","type-case-studies","status-publish","has-post-thumbnail","hentry","approach-generative-growth","industry-travel-airline","market-mena"],"_links":{"self":[{"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/case-studies\/1075","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/case-studies"}],"about":[{"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/types\/case-studies"}],"version-history":[{"count":0,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/case-studies\/1075\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/media\/5506"}],"wp:attachment":[{"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/media?parent=1075"}],"wp:term":[{"taxonomy":"approach","embeddable":true,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/approach?post=1075"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/solution?post=1075"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/industry?post=1075"},{"taxonomy":"market","embeddable":true,"href":"https:\/\/incubeta.com\/gb\/wp-json\/wp\/v2\/market?post=1075"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}