{"id":15261,"date":"2023-05-08T22:00:00","date_gmt":"2023-05-08T20:00:00","guid":{"rendered":"https:\/\/ad1lu9pexv-staging.wpdns.site\/news-and-resources\/incubeta-appoints-cory-hudson-as-senior-vice-president-of-creative\/"},"modified":"2023-05-08T22:00:00","modified_gmt":"2023-05-08T20:00:00","slug":"incubeta-appoints-cory-hudson-as-senior-vice-president-of-creative","status":"publish","type":"post","link":"https:\/\/incubeta.com\/sg\/news-and-resources\/incubeta-appoints-cory-hudson-as-senior-vice-president-of-creative\/","title":{"rendered":"Incubeta Appoints Cory Hudson as Senior Vice President of Creative"},"content":{"rendered":"\n

Hudson joins Incubeta from global digital marketing agency, Jellyfish, where he served as Vice President of Creative. Prior to Jellyfish, Hudson spent a decade at AOL as Senior Creative Director, managing a cross-disciplinary team focused on creating impactful ad experiences for some of the most prominent advertisers in the world. Additionally, he served as Chair of the IAB\u2019s HTML5 Working Group, spearheading an industry-wide group of experts to work collaboratively and establish standardized HTML5 Advertising Best Practices. Leveraging over two decades of experience, Hudson\u2019s strategic ability will be essential in furthering Incubeta\u2019s solid foundation of customer success.<\/span><\/p>\n\n\n\n

\u201cCory\u2019s ability to push boundaries that drive innovation for brands and inspire consumers will help us achieve a new level of quality in our creative work,\u201d said Kevin Buerger, CEO of Incubeta US. \u201cIncubeta has doubled in both size and profitability over the past year and a half. With Cory\u2019s vision for driving performance through creative excellence and testing, we can now take our creative offering to the next level.\u201d<\/span><\/p>\n\n\n\n

Hudson brings a deep well of experience in creative leadership. He has worked with some of the industry\u2019s most recognizable agencies, led a certified partner relationship with both Google and YouTube, and delivered compelling digital experiences. With Incubeta, Hudson will oversee all creative initiatives and introduce new products and services that solve real-world challenges for clients.<\/span><\/p>\n\n\n\n

\u201cI\u2019m excited to join an agency that shares my core values and client-focused approach to creative,\u201d said Hudson. \u201cI was drawn to Incubeta\u2019s consistency in delivering client results and the company\u2019s willingness to test new strategies and technologies in pursuit of even higher-end outcomes for clients. I look forward to experimenting with new technologies, like generative AI, to make even more of a meaningful impact for clients.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

International marketing leader, Incubeta, today announced the expansion of its creative leadership team with the appointment of award-winning digital marketing professional, Cory Hudson as Senior Vice President (SVP) of Creative. In his new role, Hudson will be responsible for expanding Incubeta\u2019s creative capabilities in the US by leveraging innovative technology platforms and AI to provide better efficiencies and performance outcomes for client campaigns. Hudson will elevate Incubeta\u2019s strategic and creative consultation capabilities while furthering the agency\u2019s excellence in branding, production, and paid media.\u00a0<\/span><\/p>\n","protected":false},"author":10,"featured_media":1175,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[214],"tags":[],"approach":[],"solution":[],"industry":[],"market":[43],"class_list":["post-15261","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-incubeta-updates","market-americas"],"_links":{"self":[{"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/posts\/15261","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/comments?post=15261"}],"version-history":[{"count":0,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/posts\/15261\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/media\/1175"}],"wp:attachment":[{"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/media?parent=15261"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/categories?post=15261"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/tags?post=15261"},{"taxonomy":"approach","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/approach?post=15261"},{"taxonomy":"solution","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/solution?post=15261"},{"taxonomy":"industry","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/industry?post=15261"},{"taxonomy":"market","embeddable":true,"href":"https:\/\/incubeta.com\/sg\/wp-json\/wp\/v2\/market?post=15261"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}