Say Hello to Incubeta
We are a global marketing agency that combines strategic insight and flawless execution to unlock business growth, and help clients outperform.
About Us
Incubeta helps ambitious brands harness marketing as a driver of sustainable growth and long-term business success. With over two decades of experience, we combine global reach with local expertise to make sense of complexity and turn it into measurable progress.
Through our Seamless Approach, we remove the barriers that hold marketing back. By connecting creative, media, data and technology, we build integrated strategies that enhance performance and unlock new levels of profitability.
Recognised for work that outperforms, we’re trusted by brands worldwide to deliver real impact — helping them exceed targets, outpace competitors and achieve lasting growth.
Our Milestones
NMPi
Adding UK-based performance marketing and data-driven media to fuel client growth across channels.
Incubeta Founded
Our Core Values
Our values guide everything we do. They help us think smarter, connect better and deliver results that matter.
Earn Trust
Help Others Succeed
Dare To Lead
Exceed Expectations
Sustainability
We’re committed to sustainability across every part of our business – reducing digital carbon impact, championing sustainable e-commerce, and fostering fair, responsible working practices. Our approach is based on three key focus areas:
- Driving a cleaner digital future.
- Empowering our people and our communities.
- Building transparent and future-fit operations.
Our Team
Our team unites deep expertise with strategic vision, guiding our clients with integrity and curiosity to drive growth in an ever-changing digital world.
Rebecca Archibald
Senior Global Communications Manager
Wei Hao Low
Digital Media Analyst in Marketing Intelligence
Tom Williams
Global Creative Director
Russell Scott
EMEA Head of Data Science and Engineering
Tim Mitchell
US VP Growth in Sales
Szabolcs Farkas
Group Director of Technology
Asad Shaikh
Client Servicing Director SEO
Steven Kiger
Co-founder & President, RocketSource
Ash Rane
Client Director Data
Alex Reid
Global Director of Channel Partnerships and Alliances
Dylan Wanigasekera
UK Chief Revenue Officer
Jade Southwood
Group People Operations Lead
Jonathan Greene
CEO & Co-Founder, RocketSource
Michael Montgomery
Director of Search Experience
Quintijn van Kessel
Head of Product and Innovation
Sophie Harkness
Group Chief Delivery Officer
Vanessa Bolosier
Head of Strategy MENA
Tzuming Chu
Managing Director Malaysia
Lani Cummins
Managing Director Australia
Jaco Lintvelt
Managing Director South Africa
Katerina Bazalova
Managing Director MENA
Enzo Santagata
Managing Director Italy
Patricia Nabeto
Managing Director Portugal
Fernando del Rey
Managing Director Southern Europe
Leonardo Kopp
Managing Director Switzerland
Fabian Zimmermann
Managing Director Germany
Jessica Jacobs
Managing Director NE + DACH
Andrew Turner
Managing Director United Kingdom
Susana Figueredo
Group Head of Legal
Rob Ratcliffe
CIO
Lisa Morton
Group Marketing Director
Amy Crowther
President, Americas
Alex Langshur
CEO Americas
Helge Matthiessen
Group Head of Commercial Transformation
Lindsay Shirley
Chief People Officer
Michael Ossendrijver
Chief Growth Officer
Mark Kerswell
Group CFO
Sally Laycock
Group COO
Jacques van Niekerk
Group CEO
Damien Bennett
Director of Strategy UK
News & Insights
Stay connected to the ideas, innovations, and updates shaping the world of marketing. From industry news to Incubeta’s highlights, explore how we continue doing what we do best.
Find Us
With offices across major markets, Incubeta combines global insight with local expertise to help brands outperform wherever they are.