Jacques brings a wealth of expertise and knowledge and will help Incubeta continue to meet the growing demands of its clients and partners. Having begun his career in the early nineties developing marketing strategies for international film studios at Ster-Kinekor, the largest cinema group in South Africa, Jacques then went on to work as marketing manager for M-Net, as well as managing the marketing launch of South Africa’s first free-to-air broadcaster, e.tv.
More recently, Jacques cemented himself as a pioneer in the digital marketing space as one of the founders of Acceleration, the premier marketing technology consultancy, and as Global CEO of Wunderman Thompson Data – before entering into his current position as Global CEO of Edisen, the leading independent content production platform company.
As non-executive board director for Incubeta, Jacques Van Niekerk will be using his 30 years of marketing experience to provide strategic guidance and support to the agency’s leadership team. He will also work closely with Incubeta’s Global CEO, Lars Lehne, and the board of directors to help drive the agency’s ongoing growth and development.
“We are thrilled to be welcoming Jacques to our team,” said Lars Lehne, Global CEO, Incubeta. “The experience and expertise he brings with him will prove invaluable, as will his passion and innovation in the marketing sphere, as we continue to grow and expand our global reach.”
“I am honored to be joining Incubeta as a non-executive board director,” adds Jacques Van Niekerk, Global CEO, Edisen. “The innovation and value Incubeta brings to the industry has been exciting to watch, and I am excited to contribute my experience and use it to help further the agency’s development, growth and success.”
Alongside his extensive work in the marketing industry, Jacques Van Niekerk is a frequent public speaker and active angel investor, with a small portfolio of high growth companies in industries from health biometric data to professional service marketplaces.