Incubeta ZA is Google Mobile Certified

Another certification for Incubeta! Following in the footsteps of our UK office, we’re proud to announce that, as of February 2023 Incubeta South Africa is officially  Google Mobile certified. Kudos to our Cape Town team…

Melinda Mwamanda

Tangible evidence of the expertise our teams possess, this certification demonstrates our advanced knowledge and expertise in Mobile Experience projects and why our clients continue to trust Incubeta to meet their evolving business needs. 

How did we do it? We presented a number of client success stories (project samples) to Google that demonstrated our technical proficiency, trusted processes, and in-depth knowledge of the Mobile Experience. Highlighting our unique methods of elevating Mobile Experience via innovative and distinct solutions.

Benefits of being Google Mobile Certified:

  1. Knowledge and expertise – With a team of over 800 creators, thinkers, makers and doers working across 22 offices globally, it’s important that we not only demonstrate, but maintain our knowledge and expertise in mobile advertising and marketing in this ever changing digital landscape.
  2. Access to exclusive resources and experts – As a Google certified partner we are able to get access to exclusive resources such as training, support, and exclusive content that helps our teams stay up-to-date with the latest trends and technologies in mobile advertising.
  3. Improved performance and service for our clients – As our team continues to up skill and gain a deeper understanding of the Google ecosystem, it enables us to improve on our clients performance and provide better advice on how to optimize their campaigns to ultimately achieve better results.

At Incubeta we value the development and growth of our team and our clients which is why we founded an Incubeta  “Experiences” committee – who were instrumental in getting our Global teams certified for Google Mobile Web. Why? So we could  continue driving engagement, improve mobile conversions and enhance the customer experience (CRO) and performance measurement for our clients’ mobile sites. As Google’s longest serving marketing partner of over 20 years, we look forward to strengthening our relationship within the digital advertising ecosystem as a Google full-stack partner and now also Google Mobile Certified.

Roan Mackintosh – Managing Director – MEA “With today’s typical digital consumer having on average 3.64 connected devices and 40% of online purchases involving multiple devices along the way, mobile should be a cornerstone concern for marketers wanting to effectively service their customers. It was therefore a no-brainer for Incubeta to formalize our mobile marketing and experience expertise through Google’s stringent certification process. We trust that our clients are 100% confident in Incubeta’s ability to step-change their omni-channel digital marketing strategies and executions.“ 

Jessica Jacobs – Chief Customer & Partnership Officer – Global As a result of our focus on mobile over the past few years, we have worked with clients across our markets to improve user experience while driving engagement on mobile sites, increasing mobile conversions, and generating first-party data to measure performance accurately. Having obtained our Google Mobile Certification, we are proud to have our mobile mastery across a variety of mobile services endorsed.”

If you have any questions on how Incubeta can help you improve your mobile conversions, feel free to get in touch with our team at 

Download a copy of our Mobile Experience one pager here

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